Be the answer, not a link.
GEO by CONE RED is AI Visibility Engineering: we track, audit, and improve how ChatGPT, AI Overviews, Perplexity, and Copilot cite your brand.
For B2B & enterprise teams — CMOs, founders, and Chief AI Officers — in considered-purchase categories where buyers now research inside AI.
AI answer engines now sit between your buyer and the click
ChatGPT, Google's AI Overviews and AI Mode, Perplexity, and Copilot increasingly answer the question outright — citing a handful of brands and burying everyone else under a generated summary. Being cited is a largely separate channel from classic SEO: ranking #1 on Google does not guarantee an AI citation, so AI visibility has to be measured and engineered on its own terms.
of AI-cited URLs also rank in Google's top 10 — and that overlap is falling.
Directional industry figure, not a guarantee — cited to illustrate that AI citation and search ranking are largely separate outcomes.
Why now: AI answer engines are still deciding which brands become the default citation in each category. Those positions compound — the brands cited today accrue the mentions and authority that make them harder to unseat tomorrow. Winning citation share is cheaper now than it will ever be again.
Track. Audit. Improve.
A proprietary agent pipeline, run on a schedule — not a one-time report.
Track
A proprietary agent pipeline runs your real prompt set across every API-reachable engine (ChatGPT, Anthropic, Gemini grounding, Perplexity) on a fixed cadence — parsing citations, mentions, and sentiment deterministically, not by a consultant checking ChatGPT once a quarter.
A board-ready view of exactly where you stand in AI answers — measured on a schedule, not guessed.
Audit
We audit AI-extractability end to end: crawler access, server-side rendering, schema, llms.txt hygiene, and per-page extractability — then map where competitors are cited and you are not.
A prioritized, engineer-validated fix list — the specific reasons engines cite competitors instead of you.
Improve
We drive an evidence-weighted content and earned-mention loop toward the signals that actually move AI citations. Every content item is human-approved before publish; every outreach message is human-sent. No auto-publish, no fabricated stats.
More of the citations your buyers actually read — earned honestly, every asset approved by a human.
The engineering behind the measurement
GEO isn't a rebranded SEO retainer — it's run by an AI-engineering studio that ships measured production systems. That pedigree is why our measurement is honest.
A financial-document automation engine reading bank statements at scale — measured in production.
Read the case study →Case study · Retail pharmacyAn AI pharmacist-assistant deployed across a national chain — qualitative, with independent measurement ongoing.
Read the case study →These are our AI-engineering track record — not a promise of GEO placement. Being cited in AI answers is probabilistic; we bring the same measurement discipline to it, and never publish a number we haven't measured.
Built by AI engineers
We build RAG, embeddings, and retrieval systems for a living. GEO applies that same discipline to your citation visibility — not an SEO checklist with an "AI" label bolted on.
Measured, never fabricated
Every figure we publish is a measured result with its source. No invented stats, no projections dressed up as outcomes — we show you the trend line honestly, including the flat months.
You approve everything
Every content item is human-approved before it publishes and every outreach message is human-sent. No auto-publishing to your site, no fabricated personas or astroturfing in your name.
From a free Snapshot to a full-stack program
Start by proving the gap exists. Scale into tracking, content, and outreach only when the evidence warrants it.
Free Snapshot
See the competitor AI engines cite where your brand is absent. Proves the gap exists — in one page, at no cost.
AI Visibility Audit
Full multi-engine simulation, competitor citation-gap map, and a prioritized, strategist-reviewed fix list.
Retainer
Track, fix, and earn citations continuously — scaled to the tier the evidence warrants, never more.
"Invisible Competitor" Snapshot
A one-page report naming the competitor AI engines cite in your category where your brand is absent. Proves the gap exists — no site crawl, no strategist review.
AI Visibility Audit
Multi-engine prompt simulation on your real prompt set, competitor citation-gap mapping, full technical extractability audit, and a prioritized, strategist-reviewed fix list. Credited to a retainer if you sign within 30 days.
Retainer — Foundations
Weekly citation tracking across the four API-reachable engines, monthly technical audit, and a monthly strategist-reviewed report with KPI trends. The lean tier — tracking + hygiene, no content production.
Retainer — Growth
Everything in Foundations, plus source mapping, 2 content rewrites and 1 new GEO-native asset per month, freshness monitoring, added UI-engine coverage, and weekly reporting. The tier that actually closes gaps.
Retainer — Market Leader
Everything in Growth, plus a weekly PR/outreach batch (human-sent), full six-engine coverage including AI Mode and Copilot, higher content volume, and a dedicated strategist.
Every engagement commits to deliverable cadence, measurable KPI movement (mention rate, citation rate, share-of-answer), and transparent coverage — never guaranteed placement, ranking, or citation count.
Honest answers to the hard questions
Can you guarantee we get cited or placed in AI answers?
No — and any vendor who says yes is either misunderstanding how these systems work or overselling. AI engines are third-party black boxes: outputs are probabilistic and change per query, user, and model version. We commit to a defined process, a transparent baseline and ongoing measurement, and legitimate work shown to move the probability of citation over time — never a guaranteed placement, ranking, or citation count.
Is this just rebranded SEO?
Keep your SEO program — ranking is still a real prerequisite for retrieval eligibility, and we are not a replacement. But being cited by an AI engine is a largely separate outcome, driven overwhelmingly by earned third-party mentions rather than on-page optimization. Only about 12% of AI-cited URLs rank in Google’s top 10 (a directional figure, and falling), so an SEO program optimizing your own site is optimizing the wrong surface for the dominant citation driver.
How long until we see results?
Technical and entity fixes — crawlability, SSR, schema hygiene, consistency — land within the first month because they are in your control. Citation lift, the metric that matters most, is genuinely a multi-month, probabilistic trend. We show you the trend line honestly, including flat months, rather than manufacture a number for a board deck.
Why you and not an SEO agency that added an "AI" service line?
Most GEO offerings are SEO teams that renamed a deliverable. We are the reverse: an AI-engineering studio that builds RAG, embeddings, and retrieval systems for a living, applying that same discipline to your citation visibility — with an automated pipeline that reruns your real prompts on a schedule and discloses every coverage gap.
The AI engines keep changing — won’t this work become obsolete?
The engines’ internals shift constantly, which is exactly the argument for a system that watches for those shifts continuously rather than a one-time audit that goes stale. A platform-wide watchdog monitors engine and crawler-policy changes daily, so a change like a crawler-UA rename or a citation-format shift gets caught the same day — not discovered three months later when your numbers drop.
Find out who the AI engines cite instead of you
The free "Invisible Competitor" Snapshot runs your category's prompts across the AI answer engines we can reach and emails you a one-page report — headlined by the competitor most often cited where your brand is absent.
- Your category’s real prompts, run across reachable engines
- The top competitor cited where you’re missing
- Mention rate and share-of-answer, stated plainly
- A measurement, not a promise — no guaranteed placement
- Delivered to your inbox within 2 business days
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Get your free Snapshot
See who AI engines cite in your category — and where your brand is missing. No guaranteed placement, just what the engines actually return — delivered within 2 business days.